The Coach: Is entering awards crass and egotistical?
The Coach: Is entering awards crass and egotistical?
Does going for gongs divert a practice’s resources away from better serving its clients? Matthew Turner argues that in fact the whole awards process can be hugely beneficial to the business
Enjoyed your complimentary access to the AJ?
Register to read a limited number of free articles
Keep reading - subscribe today
A subscription to the AJ includes:
- Every issue of the AJ
- Every issue of AJ Specification
- Unlimited access to AJ articles online
- Daily newsletter and competition updates
- Access to the AJ Buildings Library
Already a subscriber?
Log in here